Do the Helen Keller…

… and sexualize American icons previously known for their contributions to the literary community and unrelenting struggle to overcome adversity to the highest degree.

Thanks for that one 3Oh!3. A generation of youngsters now associates the most accomplished deafmute in modern history with humping.

Maybe, though, the tech-pop-rapping duo is trying to convey a larger message through some concealed satire to educate the public and raise awareness for a worthy cause, though that seems highly unlikely.

Truth is, it’s just a catchy, meaningless lyric in a song engineered to stay in your head long-past the initial listen, eating away at your sanity until you raise your hands and dance to the pulsating generic beat and praise the artists who brought such sounds into the world.

I wouldn’t have so much animosity towards 3Oh3 if I wasn’t jealous of their success. They figured out what people want to hear, see, and feel, and rolled it all into one overproduced album complete with bright colors and hipster sunglasses, but it’s just good business.

That being said, BRIGHT COLORS!!

(Yeah they’ve got a good marketing team too that just released 3Oh!3 MusicSkins. Check em out here www.musicskins.com)